In this January WHO/AM has presented for the first time own clothing line during the fashion week in Paris. We have chosen some photo stories about Russian brand placed into the urban Paris space.
The new collection of men’s wear F/W 18 was presented during 18-24 January. The presentation was supported by innovative multidisciplinary showroom and international online platform CUBE cooperating with designers with unique vision and unrepeatable style.
The new collection is devoted to the artisanal theme, it presents craft clothes inspired by traditional crafts and made by manual labor. Natural fabrics, manual knitting and uniqueness are the qualities that distinguish the new WHO/AM line.